Have you ever tried to search for a business on Google and found that there’s no information about it? Well, that’s because the business hasn’t created a Google My Business account. A Google My Business account is a free and easy way to make sure your business is visible on Google Search and Maps. When customers search for your business, they will be able to see your hours, website, reviews, and contact information. Creating a Google My Business account only takes a few minutes, and in this blog post, we will walk you through the steps so that you can get started.
What is Google My Business?
Google My Business is a free tool for businesses to boost local reach and also manage their web presence across Google, including Search and Maps. By verifying and editing your business information, you can help customers to find & contact your business.
Why create a Google My Business account?
Creating a Google My Business account is important for businesses as it allows them to appear on Google Maps, local search results, and the knowledge panel. By having a verified and optimized Google My Business listing, businesses can increase their visibility, attract potential customers, and improve their local search rankings. It also provides a platform for businesses to manage their online presence, including updating their contact information, business hours, photos, and responding to customer reviews. Overall, having a Google My Business account is an essential component of any local SEO strategy.
How to Create a Google My Business Account
- Assuming you already have a Google account, sign in to your account and go to google.com/business.
- Click “Start now” button in the top right-hand corner.
- Enter your business name in the “Name your business” field and click “Continue.” If your business name is already taken, you’ll be prompted to choose another one.
- Choose the appropriate category for your business from the list that appears and click “Continue.”
- If your business has a physical location that customers visit, select “Yes” and enter the address. If you don’t serve customers at your business address or if you deliver products and services to customers at their locations, select “No” and enter the service area information. Click “Continue.”
- Enter a phone number or website URL where customers can reach you, then click “Continue.”
- Select how you’d like customers to find your business on Google Maps and Search. Then click “Done.”
What information to include in your Google My Business Listing
To begin, create a free Google My Business account. Then, create a listing for each of your locations. Include as much information as possible in your listings, such as your business name, address, and hours of operation. You can also add photos and videos to show customers what your business looks like and what services you offer.
In addition to the basics, there are a few other things you can do to make your listings stand out:
Add special offers: Attract customers with exclusive deals and promotions that are only available to those who find you on Google.
Add app links: Help customers connect with you on the go by adding links to your mobile apps.
Add a website link: Make it easy for customers to visit your website by adding a link to it from your listing.
By including as much information as possible in your listings, you’ll give potential customers everything they need to know about your business before they even step foot in the door.
How to Boost the Ranking of Your Google My Business Listing
Sign in to your Google account to begin. If you don’t have, do create one for free. Then, go to www.google.com/business.
If you have a business or brand that has a physical location that customers or clients visit, then you need to claim and verify your Google My Business listing. This is how you show up in Google Maps and how customers can leave reviews for your business on Google Search and Maps.
Here are the steps to claiming and verifying your listing:
1) Start by finding your business on Google Maps or search. If you see your business listed, great! If not, click “Add my business” on the right-hand side of the screen.
2) Enter your business name and address. Then select the category that suits your business. You can also add additional details about your businesses, such as service areas and attributes.
3) Once you’ve entered all of the required information, click “Continue” at the bottom of the screen.
4) On the next screen, you’ll be asked to verify your listing through either mail or phone verification. Choose whichever option is best for you and follow the instructions to verify your listing.
5) That’s it! Your listing is now live and visible to potential customers searching for businesses like yours on Google Search and Maps
Conclusion:
Creating a Google My Business account is quick, easy, and free. Plus, it gives you access to valuable tools that can help you manage your online presence and attract more customers locally. If you haven’t already created a GMB account, we hope this article has inspired you to do so. And if you already have an account, we hope you’ve learned some helpful tips on how to make the most of it.